Digital product passports
Give people a useful destination when they scan.
A product passport puts relevant product information behind a link or QR code, with a clear distinction between public information and intended partner sharing.
The problem today
- The product story does not fit on the label.
- A generic homepage loses the context of a particular item or batch.
- Customers need to understand what a claim is based on.
Start with the product
Use a destination connected to a product, batch, lot, or individual item.
Share useful context
Include the story, origin, makers, and care information appropriate for that audience.
Be clear about evidence
A matching record does not prove a physical object is genuine. A document reference is not an independent certification.
A practical example
A fragrance customer opens a batch passport to read its story, composition notes, and care guidance.
Let customers explore the product in their hands.
Explore a sample passportIllustrative use case. Tracelynk is in development; sample passports use fictional data.
Start with a conversation
What information do your customers keep asking for?
A 15-minute conversation with the founder about your products, partners, and information challenges.
If there’s a mutual fit, we’ll arrange a deeper walkthrough.
Book in Google Calendar, or edit and send your message in WhatsApp.